Things To Do
in San Diego

San Diego, Colombia is a hidden Caribbean-flavored town known for its colorful streets and warm hospitality. Nestled between lush hills and winding waterways, it blends colonial charm with a casual coastal vibe. The town is a gateway to nearby beaches, nature reserves, and a lively local market scene.

Visitors can expect friendly locals, flavorful street food, and a relaxed pace perfect for exploring on foot.

Day Trips

Spend a day exploring around

day 1
Exploring Historic Center
morning
:

Start your day with a leisurely breakfast at a local café, savoring arepas and fresh fruit juice. Afterward, stroll through the cobblestone streets of San Diego’s historic center, admiring the colonial architecture and colorful buildings. Don’t miss the iconic San Diego Church, a beautiful example of Baroque architecture.

afternoon
:

For lunch, indulge in local seafood dishes at a nearby restaurant, enjoying the fresh catch of the day. Spend the afternoon visiting the Plaza de Santo Domingo, where you can browse artisan crafts and relax in the vibrant atmosphere. As the sun begins to set, take a guided walking tour to learn about the rich history and culture of the area.

evening
:

As night falls, head to the popular Café del Mar for a delightful dinner, where you can enjoy live music and ocean views. After your meal, take a leisurely stroll along the waterfront, soaking in the cool evening breeze. Wrap up your day by sipping a cocktail at a rooftop bar, enjoying panoramic views of the city lights.

day 2
Beach and Water Sports
morning
:

Begin your morning with a hearty breakfast at a beachfront café, fueling up with local specialties. Head over to Playa de San Diego, where you can rent paddleboards or kayaks to explore the tranquil waters. Enjoy the sun and surf as you engage in various water activities, feeling the refreshing ocean breeze.

afternoon
:

For lunch, grab a beachside bite from a local food truck serving delicious tacos and fresh ceviche. Spend the afternoon lounging on the beach, soaking up the sun, or participating in beach volleyball games with locals. If you're feeling adventurous, consider taking a surfing lesson from a seasoned instructor.

evening
:

As the sun begins to set, enjoy a sunset beach picnic with locally sourced snacks and drinks. Afterward, head to a nearby beach bar where you can relax with live music and mingle with other travelers. Conclude your day by witnessing the beautiful sunset over the Pacific Ocean, painting the sky with vibrant colors.

Cost Guide

Prices

ItemPrice
🍔Meal at inexpensive restaurant$6-12
Coffee or small drink$1-3
🚗Taxi 1 km$1-2
🛏️Budget hotel per night$25-60
🛍️Groceries per week$25-60

Strengths and Weaknesses

  • People are warm and welcoming with a relaxed, friendly vibe
  • Rich local cuisine with fresh seafood and tropical fruits
  • Compact town center that's easy to explore on foot
  • Strong potential for authentic cultural experiences and markets
  • Smaller selection of upscale amenities compared to bigger cities
  • Public transport options may be limited outside the center
  • Weather can be humid and rain heavy during the wet seasons
  • "Hola, ¿cómo estás?" - Hi, how are you?
  • "Gracias" - Thank you
  • "Por favor" - Please
  • "¿Cuánto cuesta?" - How much does it cost?
  • "¿Dónde está el baño?" - Where is the bathroom?
  • "Quisiera una mesa para dos" - I would like a table for two
  • "La cuenta, por favor" - The check, please
  • "No hablo español muy bien" - I don't speak Spanish very well
  • "¿Puede recomendarme un buen restaurante?" - Could you recommend a good restaurant?
  • "¿Aceptan tarjetas?" - Do you accept cards?

Places to Visit in San Diego

Visit one of these nice places.

Plaza Central at dawn

Colonial balconies, palm-lined streets, and early-morning light create a warm, nostalgic mood.

Río San Pedro waterfront

Calm water reflections, boats, and local activity provide dynamic riverlife photography.

Colorful Calle Real

Vivid façades, hanging plants, and typical storefronts offer vibrant street photography opportunities.

Catedral de San Diego and surrounding arches

Historic architecture with soft morning shadows and plaza activity.

Mirador de la Loma Bandera

Hilltop viewpoint overlooking the town and valley for sweeping landscape shots.

Culinary Guide

Food in San Diego

San Diego's cuisine blends Caribbean coastal flavors with inland staples—seafood, plantains, arepas, coconuts, and tropical fruits.

San Diego Famous Food

Signature dishes, delicacies and famous food

Arepa de huevo

Crispy corn cake stuffed with an egg; best enjoyed fresh from a street vendor.

Must-Try!

Sancocho de pescado

A hearty fish stew with plantains, yuca, and corn; commonly found near the harbor.

Arroz con coco

Coconut rice often served with fried fish and patacones.

Ceviche caribeño

Fresh fish marinated with lime, onions, cilantro, and hot peppers; served with fried tostones.

Patacones con pescado

Crispy fried plantains topped with marinated fish and lime.

Food Markets

Explore local food markets

Mercado Municipal de San Diego

A bustling hub for fresh produce, fish, and local snacks; try empanadas, carimañolas, yuca frita, and fresh fruit juices.

Parque de la Calle Real stalls

Street stalls offering arepas, bollos, patacones, and fruit cups in the shaded market lanes.

Climate Guide

Weather

San Diego enjoys a tropical-climate profile with warm, humid conditions year-round. Daytime temperatures typically range from the mid-70s to low 90s Fahrenheit (24–34°C), with cooler evenings. Humidity can be high, and sea breezes help moderate the heat near the coast. The rainy seasons bring afternoon showers, while the dry seasons offer clearer, sunnier days.

How to Behave

Tips on cultural norms and respectful behavior

Greetings

A handshake is common; among friends, a light cheek kiss is sometimes exchanged. Use a friendly, warm tone when conversing.

Dress and public behavior

Dress modestly when visiting religious sites; modest, casual attire is appropriate in most areas.

Gifts and conversations

Small talk about family and food is common; avoid sensitive topics; show appreciation for local hospitality.

Safety Guide

Safety

Common safety considerations include petty theft in crowded markets and crowded transport hubs. Keep valuables secure, use trusted taxis or ride-hailing apps, and avoid poorly lit areas late at night. Drink bottled water and be cautious of street food if you have a sensitive stomach. Stay aware of weather-related hazards during the rainy season and plan shelters for sudden downpours.

Tipping in San Diego

Ensure a smooth experience

Tipping

Restaurant tipping is common at 5-10% if service is not included; small tips for tour guides and taxi drivers are appreciated.

Payment methods

Cash in COP is widely accepted in markets and smaller eateries; many places also accept credit/debit cards, especially in larger venues. Have some local currency for street vendors and taxis.

Best Time to Visit

And what to expect in different seasons...

Dry season

Dry spells occur roughly December–March and June–August, bringing sunny days, clearer skies, and more predictable beach and outdoor plans.

Rainy season

Expect regular afternoon downpours in April–May and October–November, with lush greenery and humid conditions ideal for photography indoors and in shaded markets.

Nightlife Guide

San Diego at Night

The nightlife in San Diego centers on relaxed bars, plazas with live music, and casual dance venues. Expect salsa and vallenato rhythms, with many spots offering outdoor seating and sunset views. Late-night dining and informal gatherings at markets or riverside areas are common, making the town feel friendly and community-oriented.

Hiking in San Diego

Immerse in an unforgettable hike.

Cerro La Loma Trail

A scenic hillside route with panoramic views over the town and valley; suitable for a half-day hike.

Reserva Natural Río San Pedro

Bird-rich riverside trails weaving through mangroves and forest patches; ideal for nature lovers.

Airports

How to reach San Diego by plane.

Rafael Núñez International Airport (CTG) – Cartagena

Major international gateway in Cartagena; access from San Diego typically via road transfer or domestic flight connections.

Simón Bolívar International Airport (SMR) – Santa Marta

Coastal gateway with domestic connections; drive times can be lengthy but routes exist for coastal travel.

Alfonso López Pumarejo Airport (VUP) – Valledupar

Regional airport serving northern Colombia; a practical link for accessing inland routes to the Magdalena Basin.

Getting Around

Walkability

The town center is walkable with shops, markets, and plazas within easy reach. Sidewalks are common, though some streets have uneven surfaces or hills. Taxis and ride-hailing services provide convenient options for longer or hilly trips.

Demographics

Explore demographics in this area.

Families

Multi-generational households and community-oriented neighborhoods are common.

Students

Local schools and small colleges contribute to a youthful, energetic vibe in the center.

Rural communities

Nearby countryside areas contribute agricultural roots and traditional practices.

Afro-Colombian communities

Cultural influences and traditional rhythms enrich local music and food scenes.

Popular Sports

Explore popular sports in region.

Fútbol (soccer)

The most popular sport; local leagues and informal games are common in plazas and parks.

Ciclismo

Bike riding is popular on coastal roads and surrounding hills; scenic routes abound.

Volleyball

Played in beach areas and community centers, especially on weekends.

Transportation

Traffic

Traffic is manageable in the town center with regular buses and taxis. Rural roads can be less predictable; plan for slower speeds and occasional weather-related delays during the rainy seasons. Use official taxi services or ride-hailing apps for safer transportation.

Accomodations

Find the best place to stay when visiting San Diego.

Dietary Restrictions

Tips for restricted diets.

Vegetarian

While many dishes feature meat or fish, you can find vegetarian options by requesting plant-based plates, beans with rice, salads, arepas rellenas de vegetales, or veggie-friendly versions of local stews. If in doubt, ask for a pescado-free version and avoid dairy-heavy sauces if lactose-sensitive.

Health & Medical

Healthcare

Healthcare facilities include local clinics and small hospitals; for advanced care, expect to travel to larger cities such as Valledupar or Santa Marta. Bring health insurance details and consider travel insurance for emergencies; private facilities may offer English-speaking staff in some locations.

Discover Colombia

Read more in our Colombia 2025 Travel Guide.

Colombia Travel Guide