Things To Do
in Noto

Noto is a picturesque region located on the Noto Peninsula in Ishikawa Prefecture, Japan. It is known for its stunning natural beauty, including rugged coastlines, lush forests, and traditional villages. Noto is renowned for its fresh seafood, particularly its high-quality crab and squid dishes.

Visitors to Noto can also enjoy cultural activities such as pottery-making, tea ceremonies, and exploring historic temples and shrines.

  • "Arigatou" - Thank you
  • "Sumimasen" - Excuse me / I'm sorry
  • "Konnichiwa" - Hello / Good afternoon
  • "Eigo o hanasemasu ka?" - Do you speak English?
  • "Oishii" - Delicious

Prices

  • 🏠 Accommodation (per night): $40 - $150
  • 🍽️ Meal at a Restaurant: $5 - $30
  • Coffee: $2 - $5
  • 🚌 Public transport ticket (single journey): $1 - $3
  • 🛒 Grocery shopping (per week): $30 - $70
  • 🏋️‍♂️ Gym Membership: $30 - $60

Day Trips

Spend a day exploring around

day 1
Exploring Noto Peninsula
morning
:

Start your day early by visiting the scenic Wajima Morning Market, where you can enjoy fresh seafood and local crafts. Stroll through the vibrant stalls and sample some delicious regional delicacies.

afternoon
:

Head to Noto Wildlife Conservation Center to learn about local fauna. Enjoy a peaceful walk amidst nature and watch the various species that thrive in the area.

evening
:

Relax at a traditional ryokan and enjoy a kaiseki dinner featuring seasonal ingredients. Take some time to unwind in an onsen while soaking in the stunning views of the countryside.

day 2
Taste of Noto
morning
:

Visit a local sushi spot to experience Noto's famous sushi made with the freshest catch from the Sea of Japan. Pair your meal with local sake for a perfect start to your day.

afternoon
:

Take part in a sushi-making workshop to learn how to craft these delicious dishes yourself. Enjoy the artistry of sushi while savoring your creations.

evening
:

Visit a nearby izakaya to experience the local nightlife. Enjoy casual drinks and a variety of small plates while mingling with locals and other travelers.

Strengths and Weaknesses

  • Stunning coastal scenery with beautiful beaches and cliffs
  • Rich cultural heritage and historical sites, including traditional Japanese architecture
  • Delicious local cuisine, particularly seafood and traditional Japanese dishes
  • Access to hot springs and wellness experiences
  • Friendly and welcoming local community
  • Outdoor activities such as hiking, cycling, and water sports
  • Less crowded tourist destination compared to larger cities
  • Limited public transportation options, making it harder to get around
  • Fewer amenities and services compared to larger urban areas
  • Potential language barrier for non-Japanese speakers
  • Some areas may be less accessible during off-peak seasons
  • Higher likelihood of typhoons and severe weather during certain seasons
  • Limited nightlife and entertainment options

Best Activities in Noto

Outdoor fun you shouldn't miss!

Explore Noto Peninsula

Take a scenic drive or bicycle ride along the Noto Peninsula, known for its stunning coastline, traditional fishing villages, and beautiful landscapes.

Visit Wajima Morning Market

Experience the local culture by visiting the Wajima Morning Market, where you can find fresh seafood, crafts, and regional specialties.

Hiking in Noto Park

Enjoy the natural beauty of Noto Park with its hiking trails that offer panoramic views of the lush environment and surrounding sea.

Kayaking in Noto Bay

Take a kayaking tour in Noto Bay to explore the tranquil waters and unique coastal features while enjoying the rich marine biodiversity.

Visit Myojoji Temple

Explore the serene Myojoji Temple, which is surrounded by beautiful gardens and offers a peaceful atmosphere for visitors.

Participate in Traditional Fishing Experiences

Engage in traditional fishing experiences with local fishermen to learn about their techniques and enjoy fresh catch.

Discover Chirihama Nagisa Driveway

Drive along Chirihama Nagisa Driveway, a unique sandy beach road where you can enjoy views of the ocean and beach activities.

Attend Local Festivals

Participate in local festivals throughout the year, showcasing Noto's rich cultural heritage through traditional music, dance, and food.

Tours

Uncover the best of Noto with these unforgettable tours.

Places to Visit in Noto

Visit one of these nice places.

Shiroyone Senmaida

Rice terrace with beautiful views of the sea and landscape

Noto Kongo

Observatory offering panoramic views of the Noto Peninsula

Wakura Onsen Kiriko Art Museum

Museum with traditional lanterns and stunning coastal views

Food in Noto

Noto, Japan, is known for its abundant seafood, fresh vegetables, and rice-based dishes. The region's cuisine combines the flavors of the sea with locally sourced ingredients, delivering a unique and diverse culinary experience.

Noto Famous Food

Signature dishes, delicacies and famous food

Sasazushi

Sasazushi is a traditional dish of Noto, featuring vinegared rice, sashimi, and other local ingredients wrapped in bamboo leaves. It can be found at local sushi restaurants like Kaiten Sushi Oritasushi.

Must-Try!

Noto Beef

Noto is renowned for its high-quality, tender beef which can be enjoyed at restaurants such as Chojiro Noto Beef.

Kanijuu

Kanijuu is a popular local dish consisting of crab meat, tofu, and locally grown vegetables. It is a must-try and is available at seafood restaurants like Kaniya.

Unique Experiences

Get to know Noto better with these unique experiences.

Food Markets

Explore local food markets

Wajima Morning Market

The Wajima Morning Market offers a variety of fresh seafood, local produce, and street food stalls where visitors can sample Noto's regional delicacies like grilled fish skewers and tempura.

Asaichi Market

Asaichi Market in Nanao City is a bustling marketplace where visitors can explore a wide array of local street foods, including freshly prepared sashimi, grilled seafood, and vegetable tempura.

Weather

The climate in the region features a humid subtropical climate, characterized by four distinct seasons. Summers are generally warm to hot and humid, with average temperatures rising above 30°C (86°F) during the peak months. Rainfall is abundant, especially in the summer, often due to the East Asian monsoon. Winters are relatively mild, with temperatures generally ranging from 0°C to 10°C (32°F to 50°F). Snowfall can occur, but it is not as prevalent as in other parts of Japan. The transition seasons of spring and autumn are usually mild and pleasant, with comfortable temperatures and lower humidity. The region also experiences significant rainfall throughout the year, with a rainy season typically occurring in June and July, contributing to the lush landscapes. Coastal areas may experience typhoons in late summer and early autumn, which can bring heavy rains and strong winds. Overall, the climate supports a diverse range of flora and fauna, making it an attractive area for agriculture and outdoor activities.

How to Behave

Tips on cultural norms and respectful behavior

Bowing

Bowing is a common method of greeting in Japan and is a sign of respect. When meeting someone, it is customary to bow slightly as a form of hello or goodbye.

Shoes Off Indoors

In traditional Japanese homes and many ryokans (inns), it is customary to remove your shoes before entering. Always be prepared to take off your shoes and wear indoor slippers provided.

Gift Giving

Presenting small gifts, especially when visiting someone's home, is a common practice in Japan. This gesture symbolizes appreciation and respect, so consider bringing a small token as a courtesy.

Hidden Gems

Discover the hidden gems of Noto with these exclusive activities.

Safety

This region is known for its low crime rates and is generally considered very safe for both residents and tourists. The local community tends to be friendly and welcoming, which enhances the sense of security. Natural disaster preparedness is also a factor, as Japan is prone to earthquakes and typhoons. Local authorities have established systems to educate residents and visitors about safety measures and emergency protocols. Furthermore, many buildings are constructed to withstand seismic activity, adding an additional layer of safety. When exploring, it’s always wise to follow common safety practices, such as being aware of your surroundings and securing your belongings. Overall, this area offers a safe and tranquil environment for enjoyment and exploration.

Tipping in Noto

Ensure a smooth experience

Tipping

In Noto, Japan, as in other parts of the country, tipping is not a common practice and can even be considered rude. Service staff, such as in restaurants or hotels, typically do not expect tips as a part of their income. Instead, exceptional service is already factored into the pricing, and there is a cultural emphasis on providing good service without expecting additional compensation.

Payment

Payment practices in Noto, Japan, are largely cash-based, with yen being the primary currency. However, the use of credit and debit cards is becoming more common, especially in urban areas and tourist spots. Many establishments may still prefer cash, and visitors are advised to carry enough yen for transactions. Electronic payment options like QR codes are also increasingly being adopted, particularly in response to the COVID-19 pandemic.

Top Things To Do

Engage in these activities to dive deeper into Noto.

Best Time to Visit

And what to expect in different seasons...

Spring

Best time to visit Noto, Japan. Cherry blossoms bloom, pleasant weather, and various festivals such as the Wajima Taisai.

Summer

Expect warm and humid weather, perfect for beach activities and enjoying seafood festivals.

Autumn

Beautiful fall foliage, ideal for hiking and exploring the countryside. Noto is also known for its autumn festivals and local cuisine.

Winter

Cold temperatures but Noto offers unique winter experiences such as hot spring baths and enjoying snow-covered landscapes.

Noto at Night

Nestled along the Noto Peninsula, the local nightlife offers a blend of traditional experiences and modern entertainment. Visitors can explore charming izakayas where they can enjoy local seafood delicacies while sipping on sake or shochu. These relaxed drinking establishments often create a warm, communal atmosphere perfect for unwinding after a day of sightseeing. As the sun sets, festivals and events sometimes light up the streets, showcasing regional culture through music and dance. During certain seasons, you might catch a vibrant matsuri featuring traditional floats and performances. For those interested in contemporary nightlife, there are also bars and cafes that feature live music or offer a trendy ambiance, catering to a younger crowd. Although the nightlife may not be as bustling as that of larger cities, the serene coastal views and the warmth of the local community create a unique and inviting atmosphere that’s perfect for a relaxing evening out.

Hiking in Noto

Immerse in an unforgettable hike.

Noto Peninsula National Park

A beautiful national park featuring rugged coastlines, scenic viewpoints, and various hiking trails that explore the natural beauty of the Noto Peninsula.

Daibutsu Hiking Trail

A popular hiking trail that leads to the Great Buddha of Noto, offering stunning views of the surrounding landscape along the way.

Shiroyone Senmaida

A picturesque rice terrace area that provides a unique hiking experience, allowing visitors to enjoy the terraces and the coastal scenery.

Wakura Onsen to Ojima Island Trail

A scenic hike that takes you from Wakura Onsen to Ojima Island, incorporating coastal views and the serenity of rural Japan.

Noto Kongo Coast Trail

A breathtaking coastal trail that offers rugged and dramatic views of the coastline, with opportunities to explore the rich marine life and enjoy nature.

Unforgettable Journeys

Delve deeper into Noto through these rare and unique activities.

Aiports

How to reach Noto by plane.

Ishikawa Airport (KMQ)

The nearest international airport to Noto, located about 60 kilometers away in Komatsu, Ishikawa Prefecture.

Toyama Airport (TOY)

An international airport located approximately 100 kilometers from Noto, serving Toyama Prefecture.

Kansai International Airport (KIX)

A major international airport located about 250 kilometers from Noto, situated near Osaka.

Chubu Centrair International Airport (NGO)

An international airport located around 250 kilometers from Noto, near Nagoya.

Narita International Airport (NRT)

Located approximately 350 kilometers from Noto, near Tokyo, Narita is one of Japan's busiest international airports.

Walkability

Situated along the stunning Noto Peninsula, the area boasts serene landscapes and charming coastal towns, making it an attractive destination for visitors who enjoy walking. The walkability of this region is enhanced by a network of well-maintained paths and scenic routes that are not only accessible but also showcase the natural beauty and cultural heritage of the area. One of the appealing aspects of strolling in this region is the lack of heavy traffic, which allows for a safe and pleasant walking experience. The charming streets are often lined with traditional wooden houses, small shops, and local eateries, inviting exploration at a leisurely pace. Additionally, walking routes often lead to breathtaking views of the ocean, rice fields, and lush mountains, providing a constant visual delight. Points of interest, such as local shrines, historical sites, and artisan workshops, are often within easy reach, encouraging visitors to immerse themselves in the local culture. Public transportation options, including buses and trains, connect various parts of the region, enabling walkers to plan varied routes and explore more remote areas without the need for a vehicle. Overall, the combination of scenic beauty, local charm, and convenient access makes for a walkable and rewarding experience.

Demographics

Explore demographics in this area.

Japanese

The predominant demographic group in Noto, Japan, consisting mainly of ethnic Japanese people, including those with ancestry tracing back to historical settlements in the region.

Aging Population

A significant portion of Noto's residents are elderly, reflecting a common demographic trend in rural Japan where younger generations migrate to urban areas.

Families

There are various family units present in Noto, with some families having lived in the area for generations, contributing to the local culture and community.

Tourists

While not a permanent demographic group, Noto attracts tourists, especially during festivals and peak seasons, contributing to temporary demographic changes.

Foreign Residents

A small but growing number of foreign residents, including workers and students, have been moving to Noto, adding to the diversity of the demographic landscape.

The Soul of Noto

Discover the essence of Noto through these truly unique experiences.

Popular Sports

Explore popular sports in region.

Soccer

Soccer is one of the most popular sports in Noto, with many local teams and youth leagues encouraging participation from a young age.

Baseball

Baseball has a strong following in Noto, with local schools and communities often organizing matches and tournaments.

Basketball

Basketball is widely played in schools and community centers, drawing interest from both young players and spectators.

Traditional Japanese Sports

Sports such as Sumo and Kyudo (Japanese archery) are also appreciated in Noto, reflecting the region's cultural heritage.

Fishing

Given Noto's coastal location, fishing is both a recreational activity and a way of life, with many residents participating in fishing events and competitions.

Traffic

In this coastal region, traffic is generally light, making it easier for residents and visitors to navigate the area. The road infrastructure mainly comprises local roads and a few national highways that connect towns and attractions. Because it’s not a major urban center, congestion is rare, even during peak tourist seasons. Public transportation options are limited, with some bus services available, but many travelers prefer to use cars for greater convenience and to explore the scenic areas around the Noto Peninsula. Bicycles are also a popular mode of transport, thanks to the region's beautiful landscapes and relatively safe roads. The tranquility of the environment allows for leisurely travel, whether by car or bike, enhancing the overall experience of this picturesque part of Japan.

Accomodations

Find the best place to stay when visiting Noto.

Dietary Restrictions

Tips for restricted diets.

Vegetarian Options

While Noto's cuisine primarily revolves around seafood and meat, several restaurants and cafes in the area offer vegetarian dishes, including tempura vegetables, tofu-based meals, and fresh vegetable sushi.

Vegan Options

Vegan options may be limited in traditional Noto cuisine, but some establishments do provide vegan-friendly dishes with prior arrangements. It's advisable to communicate dietary preferences in advance.

Gluten-Free Options

Visitors with gluten intolerance can opt for rice-based dishes, sashimi, and grilled seafood, which are naturally gluten-free. However, it's recommended to inquire about ingredients and preparation methods at restaurants.

Healthcare

The Noto Peninsula, known for its rich cultural heritage and scenic beauty, has a healthcare system that reflects both traditional and modern aspects of medical care. Residents have access to a range of healthcare facilities, including hospitals, clinics, and specialized medical services. The region is serviced by both public and private healthcare providers, ensuring that residents receive a variety of medical services. Local hospitals typically offer essential services such as emergency care, general medicine, and surgery. In addition to hospitals, there are numerous clinics and practitioners providing primary care and specialized services, such as dental care, physical therapy, and traditional Japanese medicine. In terms of public health, the Noto region often engages in community health initiatives and preventive care programs, focusing on promoting healthy lifestyles among residents. The government supports programs aimed at addressing the health needs of the aging population, which is particularly pertinent given Japan's overall demographic trends. Accessibility can sometimes be a challenge in rural areas, where facilities may be more dispersed. However, local government initiatives aim to improve transport options and access to healthcare services for residents in remote areas. Patients typically have access to health insurance through Japan's national health insurance system, which covers a significant portion of medical expenses, making healthcare more affordable for individuals and families. Overall, healthcare in this region strives to balance modern medical practices with the cultural values and traditions of the community.

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